The Secret to Long-Term Growth? Build a Place Where Your Customers Belong
Think of your brand’s customers and prospects not just as transactions—but as a fan club waiting to be built. A “gathering place” isn’t just a forum...
Many helpful tips and strategies to help you market your business on the Internet.
I use many if not all of these techniques myself. I will continue to add new articles to this section as I find new strategies that have worked well for my own business.
Feel free to adapt any of these ideas to suit your own business.
Think of your brand’s customers and prospects not just as transactions—but as a fan club waiting to be built. A “gathering place” isn’t just a forum...
How to Choose the Right Path (and Why You Might Want Both) If you’re new to online business, one of the first big decisions you’ll face...
Most marketing strategies shout to be heard—flashy design, loud headlines, big claims. But the real power moves? They’re the quiet ones. The subtle nudges. The psychological...
Let’s skip the fluff. If you’re still optimizing content just to rank, you’re leaving money on the table. Search Profit Optimization (SPO) isn’t about traffic. It’s...
If you’re building an audience and monetizing your expertise by teaching others, here’s a reality check: packaging and selling information the same way you did a...